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I found this article about the branding of procter&gamble diapers in the last 30 years, how they introduced Pampers and Luvs, and what kind of problems arose from creating those two brands.
I found it quite interesting to read.
http://www.fastcompany.com/3005640/w...ed-diaper-wars
Since you are talking about the branding of P&G, this might be quite interesting 30 years of videos advertising pampers
An iDiaper. So to say :DZitat:
A better product fulfilled an unmet consumer need, delivered a better user experience
Thanks a lot for sharing :)
Quite interesting...
I think there are fotos of me as a small kid with as well Luvs and Pampers packing.
PS: Windelpackung: Ist packing da richtig? Habe ich mich immer schon gefragt...
I am not sure, but I have never heard of the expression. I would rather use the word "wrapping".Zitat:
Original von Jona Windeltiger
PS: Windelpackung: Ist packing da richtig? Habe ich mich immer schon gefragt...
"Photos of me nicely wrapped into both, Luvs and Pampers."
If this is proper english, i am not sure,
*hihi* What I meant is "Windelpaket" or "Windelpackung". So what you can buy at a store and not what you can put your kid into at a changing table ;)
*my mistake*
your parents took photos with you and a pack of nappies?
..... whatever,....
In this case, I guess pack is the right word, or Box,
or if you want specifically refer to it as a branded box, you might also say packaging,
Common... They are somewhere in the picture^^
May be already used for something else. It still was the time of cardboard diaper boxes^^
But thanx!